We want to give a big shout out to one of our newer clients, Vincent LoTempio – who recently had one of his own clients make a deal on CNBC’s Shark Tank. You can read about the deal on Vince’s blog, here. To put it simply, Vince wrote the patent for Frank Scozzafava, who recently […]
Everyone uses the internet and plenty of everyday, average, non-computer-science-type people offer websites for their business, personal blogs or whatever else. Sadly, though, many of us don’t know what’s going on in the world of web design. User experience, interface and aesthetics are literally advanced every day. Thankfully, Awwwards.com realizes how many daily innovations happen […]
First, I’m sure readers want to know why I’m discussing this content marketing as it relates to French macarons… If you didn’t know, The Mac Groups sits in dangerously close proximity to the Williamsville Spot Coffee location. Therein, French Macarons have enticed me for weeks at the counter – but they are ridiculously expensive. Normally, I have […]
Just found this awesome example of digital marketing: Sortie en Mer (A Trip out to Sea) by Guy Cotten. If you don’t have time to check out the actual website, check out this screen video cap: You may think… oh, this is just a video. However, it’s actually an interactive website. By scrolling, you can […]
One thing that a lot of businesses struggle with in social media marketing is the aspect of humanization. People tend to overlook the affect that a group photo has on a Facebook or Twitter user. Include a either a candid or planned photo on Facebook or Twitter as often as possible for these reasons: Social […]